As AI-powered tools such as ChatGPT, Google’s Gemini, Claude and Perplexity become part of how people search for and consume information, the way we think about visibility online is shifting. Enter: Generative Engine Optimisation, or GEO.

This year, for my birthday indulgence, I ventured to World Service Restaurant in Nottingham with my husband. It had been years since my...

And just like that, I’ve been a freelancer/self-employed/small business-owner for two years! That initial feeling of “Where do I begin?”...

I actually wrote these tips for a friend, however, I thought it will be helpful to post it on my site too. Want to know how to get...